Have an idea for a newsletter you want to write but feel daunted by the blank email page? Already collecting emails from people interested in your project but overwhelmed about where to start?

Launch is a quick start guide to an no-nonsense, non-spammy newsletter that’s sustainable with your time and your audience.

I’m Taylor Kate Brown, a writer, editor and newsletter strategist. I’ve helped newsrooms and organizations large and small improve their newsletters. I managed massive growth of the email program at the San Francisco Chronicle and have developed emails series, editorial templates and email appeals for a range of individual writers, nonprofits and news outlets.

I developed Launch because my full consulting services don’t often make financial sense for people at the very start of building their own newsletter, unsure if success is even possible.

I wanted to offer a real resource for when you’re just getting started in a way that’s sustainable for my own business.

Launch is very similar to the process I go through with almost every client, but distilled down into structured questions and high-level recommendations. It’s designed to offer clarity that allows you to quickly and confidently get to writing, and sending your emails. And it’s a fraction of my hourly rate.

Who Launch is for:

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